IRI and NPD Rebrand as Circana, the Leading Advisor on the …
[CHICAGO] – March 7, 2023 – Following their merger in August 2022, Information Resources, Inc. (“IRI”) and The NPD Group (“NPD”) today unveiled a new combined company name and brand identity: Circana. Circana™ is the leading advisor on the complexity of consumer behavior.
Circana - Wikipedia
Circana, Inc., formerly known as IRI Worldwide and The NPD Group (previously National Purchase Diary Panel Inc. and NPD Research Inc.), is an American market research and technology company headquartered in Chicago.
Holiday 2024 Retail Sales Are Not as Strong as Portrayed by Black ...
1 day ago · As revealed in Circana’s annual Holiday Purchase Intentions study, fewer consumers plan to wait till the last minute to embark on their holiday shopping than last year. However, opportunity ...
Breaking Market Research News, Industry Reports - Circana
Dec 5, 2024 · Find breaking market research news and industry reports at the NPD Group. Our analysts are experts in their fields, with a passion for delivering you the most accurate information available.
Circana to Acquire NCSolutions and Nielsen’s Marketing Mix …
CHICAGO and NEW YORK — Aug. 26, 2024 — Circana™, a leading advisor on the complexity of consumer behavior, today announced it has entered into definitive agreements to acquire NCSolutions (NCS), the joint venture between Nielsen and Catalina that improves advertising effectiveness, and Nielsen’s Marketing Mix Modeling (MMM) business.
Stuart Aitken Named Circana President & CEO, Succeeding Kirk …
Nov 25, 2024 · Circana announces Stuart Aitken as President and CEO, effective January 2025. Aitken, formerly Kroger’s Chief Merchant and Marketing Officer, brings expertise in data, retail, and consumer insights to lead Circana’s next growth phase.
Circana Announces Leadership Transition - Yahoo Finance
Chicago, Nov. 25, 2024 (GLOBE NEWSWIRE) -- Circana, a leading advisor on the complexity of consumer behavior, today announced that Stuart Aitken has been named President and CEO, effective...
Circana: Convenience remains top priority in the morning
2 days ago · Circana’s data show some consumers are relying on away-from-home meals for the morning daypart. This trend may involve a convenience store or retail prepared foods, Seifer said.
Circana Announces Leadership Transition - GlobeNewswire
Chicago, Nov. 25, 2024 (GLOBE NEWSWIRE) -- Circana, a leading advisor on the complexity of consumer behavior, today announced that Stuart Aitken has been named President and CEO, effective...
Circana Launches Liquid AI, Marking Five Years of AI Innovation
Jul 11, 2024 · When deployed against critical business issues, Circana’s Liquid AI solutions suite reduces complex tasks from hours or days to minutes, enhancing operational efficiencies, and making insights ...
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