Total access to all INMA reports on just-in-time topics, trends, and case studies ...

From June through October, audiences spent an average of 460,000 hours per day engaging with articles related to the economy.

Sam Guzik, senior director of product at New York Public Radio and foresight affiliate for Future Today Institute, shares his ...

Immerse yourself in the latest trends in technology and consumer behaviour shifts at the inaugural INMA Media Tech and AI Conference in San Francisco. With a fast-paced rhythm inspired by the ...

Get a front-row seat at the latest in technology and work culture innovation when INMA returns its popular Silicon Valley Study Tour. Visit 10+ companies over three days in this timely, in-depth study ...

A multi-story incident gave the editorial team at Dagblad van het Noorden an opportunity to analyse audience needs and deliver the content they wanted, ultimately increasing subscription numbers.

No matter where you are in your subscription journey, you likely have begun to hit plateaus using traditional methods of acquisition around news. Or you aren’t getting the results you think you need.

Dmitry Shishkin, CEO of Ringier Media International in Switzerland, shares why “make me feel nostalgic” is a user need news ...

During the recent INMA Generative AI Town Hall, Liz Lohn, director of product at the Financial Times, explained the news ...

The “Russmedia Meets AI” project is characterised by the use of AI in education, editorial, marketing, and development, which ...

VG’s use of vertical video and live audience interaction during the 2024 U.S. election coverage highlighted new ways to ...

Data from a recent INMA Subscriber Acquisition Master Class shows 22% of news companies participating use hybrid or dynamic ...