B2B marketing is evolving, and Connected TV (CTV) is leading the charge in this exciting new era. CTV is a performance-driven ...

If you feel like you’re swimming in a sea of content, you’re not alone. According to the “2024 Content Preferences Survey,” ...

What’s Working In Email Marketing For years, email marketing was a powerhouse in the digital marketing arsenal, but the game ...

Bizzabo, an event management software for B2B conferences, introduced Event OS Copilot, an AI-powered, interactive guide ...

According to a 2022 study, there are more than 783,183 business owners currently employed in the U.S. — but a mere… ...

Episerver's Intelligence Cloud is designed to provide B2B teams with personalized marketing and sales content analytics to help users… ...

Privacy policies have long been used by businesses to describe their data collection and processing practices to consumers.

Fifteen years ago, Connected TV (CTV) advertising began as a programmatic advertising format thanks to the rise of streaming services and smart TVs. Today, marketers have fully embraced the strategy, ...

Following the finalization of Europe's new privacy regulations, marketing automation software providers are taking notice and adding features… ...