Republican digital marketers are making a bold shift, bypassing platforms like Meta and Alphabet in favor of less transparent ...

David Mowery launched Pathfinder Public Affairs to retain clients post-election by combining campaign expertise with public ...

Reciprocal Results (R2) evolves as a company in response to volatile economic and political conditions, an ever changing marketing landscape and rapidly advancing technology.

Win or lose, the weeks after Election Day can be some of the toughest for political campaign strategists to deal with.

With so many voters already decided on the presidential ticket, the down-ballot campaigns that run the most successful Get Out The Vote (GOTV) efforts will emerge victorious. It is absolutely critical ...

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In the final part of our 2024 Election Briefing Series, C&E spoke to political strategists Nadia Garnett, a partner at the Democratic firm Deliver Strategies, and Rick Wiley, a Republican strategist ...

Campaigns flush from last-minute fundraising can expect some outreach from OOH vendors looking to get placements up before ...

For the latest in campaign strategy & tactics plus industry news and analysis, subscribe for free today. For the latest in campaign strategy & tactics plus industry news and analysis, subscribe for ...