Ayyappan's FirstClub plans to use the funds for platform building, add more offerings, and set up its omnichannel play.

Q-Comm allows brands to connect directly with shoppers and as the medium scales, more advertisers are expected to shift ...

Mobavenue is redefining digital growth with MadTech. Read about how Mobavenue is combining martech's personalisation & adtech ...

Swiggy’s journey from a food delivery app in 2014 to a 2024 IPO is a tale of growth, creativity, and connection. Swiggy is ...

Shark Tank India stands out as a highly popular program on television, offering a refreshing break from the usual saas-bahu dramas that dominate the screen. Recently, the show was making headlines for ...

Bengaluru startup Swish’s unique marketing strategy, using people as mobile billboards for its food delivery service, has ...

In his prior role at Swiggy, Mina was instrumental in developing new monetisation streams, enabling incremental revenue ...

In the viral images, a group of men is seen walking down the street with large advertisements strapped to their backs.

Abstract, bold visuals took centre stage as brands experimented with fresh approaches. Ad directors shed light on the most ...

Regulatory scrutiny is taking a toll on the growth of digital lending startups. This and more in todays ETtech Morning ...

Rahul Bothra, CFO, told analysts on Tuesday that the online delivery firm is planning to hike the delivery fee charged to its ...

From a boy reviving his late father's food stall to a man sharing a meal with an elderly stranger, these tales have left a ...