When Scott Hardy of True Build Shrewsbury was working on Niamh Kelly’s bathroom earlier this year, they got talking about how ...

The slump in profits at Volkswagen could also lead to a reconsideration of its sponsorship of football. VW is an important ...

UEFA's Unstoppable strategy sets out ambitious plans for growth and is also seeking to put women and players at the heart of ...

John Robinson, the veteran football coach who enjoyed many years of success at the University of Southern California and with ...

A Darwin pilates studio has sensationally pulled its sponsorship of an football club after it played in the Territory’s first ...

The Turkish Football Federation (TFF) has changed its official health sponsor Acıbadem to Medicana Health Group in a ...

FC Barcelona used social media and an email sent to the press to announce its new sponsorship deal with Nike which is ...

Plus: Man Utd have been handed a huge boost in their pursuit of Viktor Gyokeres after Barcelona said they are not interested ...

York City Football Club has today announced a major new partnership with a national York-based company. Housebuilder ...

The doomsday scenario in the Big 12 is if the conference champion has two or three losses and Army and Boise State win out.

For businesses wanting to take the first step on the sponsorship ladder, or fans who want to provide extra support to our ...

It's your weekly update on everything that's happening in sports marketing & a handy break from the US elections.