If we are onboarding a woman athlete, people today expect PUMA India to communicate about it in a big way with an out-of-the-box narrative, which for us is the biggest validation of what we stand ...

In a bold move that underscores its commitment to sports innovation, PUMA India has rebranded its signage to “PVMA” in honour ...

Created by Ogilvy & Mather India, the 90-second film launched on Puma India’s social handles captures the archetypal need to call sport an extra-curricular activity, and in turn advocates the ...

The PUMA x HARRDY SANDHU capsule collection, a remarkable association between PUMA India and Harrdy Sandhu, now emerges as the freshest addition to this thriving streetwear scene. After being ...

In many places, the company briefly substituted "PVMA" for the "Puma" signs to honour PV Sindhu and celebrate this partnership. In India, badminton has gained popularity thanks in large part to PV ...

In the Olympics itself, Puma India has about 45 athletes on-board and is further signing a couple more, which will make it more than 40% of the contingent across nine sports. This is helping the ...

Puma India's income rose from Rs 2,044 crore in FY21 to Rs 2,980 crore in FY22, as per the filings with the Registrar of Companies (ROC). Footwear accounted for 60% of the company's total sales ...

When Abhishek Ganguly, former Puma India and Southeast Asia managing director (MD), announced he has raised Rs 430 crore for Agilitas Sports, a startup he co-founded with Atul Bajaj and Amit ...

A survey, by sports brand Puma India and analytics firm Nielsen Sports, has unearthed insights that indicate a huge lag in inspiration in the country to pursue physical fitness, even as India is ...

Sports brand Puma India announced roping in women’s cricket team captain Harmanpreet Kaur as its latest brand ambassador. As part of the partnership terms, Harmanpreet will endorse the brand ...