Color us shocked. Pantone's shade of the year has been announced and it's ... brown? That's right: Brat Summer's neon green and "Wicked's" watermelon-chic aesthetic are so 2024, with the color ...

Pantone has named an “evocative soft brown” its color of the year for 2025, continuing a tradition that has now run for more than a quarter of a century. In a statement published Thursday, the ...

Communing with nature. Doing all of the above while looking elegant and refined. Pantone hopes its 2025 selection for color of the year, “Mocha Mousse,” will fulfill people’s need for ...

Getty Pantone’s Color of the Year for 2025 is a big win for quiet luxury lovers! The global color authority officially named Mocha Mousse (PANTONE 17-1230) as the color that will dominate the ...

For its evocative nature and warmth, Pantone 17-1230 mocha mousse was selected as Pantone’s 2025 color of the year. Pantone Color Institute Executive Director Leatrice Eiseman artfully describes ...

Each year, Pantone chooses a color that reflects the global mood and attitude. Pantone has announced its next Color of the Year. The company shared on Thursday that the Pantone Color Institute has ...

Colour specialist Pantone has announced Mocha Mousse as its 2025 colour of the year – a chocolatey brown hue selected to reflect the importance of "little treat culture". Pantone 17-1230 Mocha ...

Color stans eagerly await the annual announcement of Pantone’s Color of the Year. It serves as a vibe check or prescription for the year ahead. In the age of heightened political anxiety ...

Frances Solá-Santiago is the Fashion Editor at InStyle covering style and culture. Prior to joining InStyle, she held roles at Refinery29 and People en Español. The no-pants trend is going ...