British automaker Jaguar, under Tata Motors, is going all-electric with a fresh logo, branding, and three new EVs by 2026.

Media outlets endured an hour of marketing waffle, during which they were introduced to the company’s bizarre new logo and branding, as well as the concept set to debut on December 2 ...

The previously leaked decision to award GlobalFoundries $1.5 billion in subsidies to manufacture chips in the US is now ...

The boss of Jaguar has defended the carmaker’s controversial rebrand and said criticism of its marketing campaign had ...

I drove a 2025 Porsche 911 Carrera T cabriolet and was blown away by its smooth manual transmission, great handling, and ...

Germany's technology and services company Bosch is cutting its automotive division workforce by as many as 5,500 jobs in the ...

New logos and promotional videos unveiled by the classic British car brand drew the ire of many on social media this week.

Origins, the upcoming prequel in the long-running hack-and-slash action-RPG series, left us mighty impressed with the combat-focused improvements made to help keep this franchise feeling fresh.

Siemens is using AI tools to help industrial workers troubleshoot maintenance problems and boost productivity.

Sime Darby Berhad is now officially rebranded as "Sime", a move the company said signals its vision for the future with a ...

In automotive retail, engaging buyers instantly, effectively, and on their terms can be the difference between gaining or ...

Consumer electronics brand Nothing has playfully mocked Jaguar’s recently unveiled logo and tagline, “Copy Nothing,” by updating its own logo on X to resemble Jaguar’s new design. Adding fuel to it, ...