McDonald's Big Arch Burger May Be Available in the U.S. Soon—Here's What We Know
The sizable burger has been available in several countries for months but has yet to make an appearance in the States.
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McDonald's new big burger is called the Big Arch. Branding experts say the name makes it sound superior to its rivals.
The prefix "Mc" has become synonymous with the world's biggest burger chain. It's not just in the name of the company. McDonald's has also launched McNuggets, McCafé, McFlurry, the McPlant, and ...
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9 bizarre foods that disappeared from the McDonald's menu
In 1991, McDonald's released a low-fat burger called the McLean Deluxe. Commercial: Introducing McLean Deluxe, made with a 91%-fat-free beef patty. Narrator: Ninety-one percent fat free.
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McDonald's Corporation: Arch Deluxe campaign
In 1996 McDonald's responded to one such challenge (a sales slump, compounded by the perception that it needed to develop a dinnertime entreé in order to compete) with the Arch Deluxe, a "grown-up" ...
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McDonald's is bringing back one of its most expensive failures - but there's a catch
McDonald's spent an estimated $150 million to $200 million advertising the Arch Deluxe's rollout ... food chain's executives predicted that the burger would bring in $1 billion in sales in ...
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McDonald's Big Arch Burger May Be Available in the U.S. Soon—Here's What We Know
RELATED: I Tried McDonald's New Big Arch Burger & It Was Massive and Satisfying McDonald’s finally began rolling out the burger in several countries this summer, including Canada, Portugal ...
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McDonald's new big burger is called the Big Arch. Branding experts say the name makes it sound superior to its rivals.
McDonald's has used arches branding for a product in the past, and it didn't go well. It launched the Arch Deluxe in 1996, and the product flopped. The burger, intended to appeal to more ...