Jasper is using AI to create personalized marketing content to target companies that might be interested in its products.

Marketing mix modeling is key to achieving marketing efficiency. Learn its benefits for ROI, channel synergy and data-driven decisions.

Microsoft will attempt to find the sweet spot between the speed of social media and the lasting impact of books with its own ...

Create content that actually works. Discover four essential principles for turning your company's knowledge into compelling ...

Every year, marketing teams grind through “planning season,” hoping to finally deliver results that leadership wants. Yet, ...