Jerseys worn by Michael Jordan and Kobe Bryant in the first NBA games of their careers are expected to sell for millions of ...

The prices of collectible memorabilia from players’ rookie seasons have reached astronomical new heights.

Sotheby’s is auctioning off Michael Jordan and Kobe Bryant rookie jerseys. The sale comes as rookie memorabilia sees a surge ...

NBA debut jerseys for Michael Jordan and Kobe Bryant will hit the auction block through Sotheby’s. The two jerseys are being ...

Gen Zers are not just a coveted consumer demographic—they are proving to be beneficial to brands and agencies as employees. As more Gen Zers (those born between 1997 and 2012) m ...

In addition to the Alate Bra, Zheng wears a white NikeCourt Slam skirt ($85), white NikeCourt Air Zoom Vapor 11 shoes ($170), and a pair of Wmns Air Max Muse "Black Metallic Silver" sneakers ($160) in ...

Kevin Durant's latest signature sneaker, the Nike KD 18, features a design inspired by the cult favorite Nike Air Terra ...

Golden State Warriors player Gary Payton II was seen donning WNBA icon Caitlin Clark's Kobe 5 PEs on Thursday against the ...

JuJu Watkins is now a household name and widely recognized as one of the best women’s basketball players in college. Many don ...

The trade that sent Luka Dončić to the Lakers was a repudiation of one of the best players in the world. What happens next ...

Eric "Shake" James discusses his role in the design process for the adidas IIInfinity "Twilight" sneaker pack.

Everything before Tuesday’s game helped to build anticipation for Dončić’s star power in L.A., from a timely Jordan Brand ad to a new shoe.