Max Muhleman, the visionary sports marketing executive who was instrumental in the launch of the Carolina Panthers, Charlotte ...

Hendrick continued, “As soon as I moved to Charlotte, Robert called me and said ‘Hey, I got a dirt car and I want your name ...

Charlotte-based teams in the NFL, NBA and NASCAR owe their origin story to the vision of a legendary sports marketer who died Saturday at age 88.

“Hendrick Motorsports will not appeal the disqualification of the No. 48 car following Sunday’s race at the Charlotte ROVAL,” a statement from the organization said. “NASCAR allows a clear ...

Max Muhleman helped sports teams and leagues sell tickets, build stadiums — and sustain fan loyalty and interest.

Want to share your experience with this dealership? I couldn’t have asked for a better experience at Hendrick Acura in Charlotte. Jeffrey was amazing. He was so personable and I would highly ...

It could also be argued that the Coca-Cola 600 first put Jimmie Johnson and Knaus on the proverbial map. Johnson’s two NASCAR Cup Series championship runner-up finishes in 2003 and 2004 were both ...

Rick Hendrick discussed how Jimmie Johnson's success proved to be the biggest surprise for the Hendrick Motorsports organization.

Hendrick Motorsports ... Boris Said, a road course ace who missed the Xfinity Series race for HMS at the Charlotte Roval last fall, will drive the No. 17 car at Sonoma Raceway in June.