Charlotte-based teams in the NFL, NBA and NASCAR owe their origin story to the vision of a legendary sports marketer who died Saturday at age 88.
Max Muhleman, the visionary sports marketing executive who was instrumental in the launch of the Carolina Panthers, Charlotte ...
Max Muhleman helped sports teams and leagues sell tickets, build stadiums — and sustain fan loyalty and interest.
This continues the series in which we review each 2024 NASCAR Cup Series Playoffs driver in reverse order of championship ...
Rick Hendrick is the owner of arguably the best team in NASCAR, Hendrick Motorsports. The post “Used Me”: Rick Hendrick ...
NASCAR legend and Hendrick Motorsports vice president Jeff Gordon delved ... Before taking up the role of the Vice President ...
Rick Hendrick discussed how Jimmie Johnson's success proved to be the biggest surprise for the Hendrick Motorsports organization.
The former Jackson State star who says he attended his first JSU game at the age of 10 was viewed as a potential head coach in waiting when he joined John Hendrick's staff in 2019. But Deion Sanders' ...