Google said new privacy technology makes it safe for advertisers to use IP addresses, setting off a debate in ad tech land.

Google is tracking your online behavior in the name of advertising, reintroducing a data collection process that ingests all ...

Google Analytics provides valuable information about what happens on your site after an ad click. Learn about the metrics you ...

The launch of Google's (NASDAQ:GOOG) (NASDAQ:GOOGL) new tensor processing units and artificial intelligence models could help boost the tech giant's cloud and advertising businesses, Bank of America ...

Find out how to identify, track and visualize traffic from AI-powered tools and chatbots using Google Analytics 4 and Looker ...

McDonald’s Singapore has launched 'Collect Quest', an initiative designed to increase user engagement through first-party ...

Explore a playlist of these ads for inspiration, and unleash the creative possibilities for your brand. 1. Source: ...

Read on to learn how to stop ads from running amok on your devices. Google Chrome has a built-in pop-up and ad blocker to deactivate intrusive or misleading ads. Follow the steps below to activate ...

Stub classes for all the supported API versions and services. Easy management of credentials, authentication, and session information. Docs available in HTML and XML format. .NET Framework 4.7.2+ ...

The festive season is approaching and, much like last year, brands are releasing their Christmas ads early to kick off the excitement for the Golden Quarter. And there’s plenty more to come.