By Marian Makkar and Amanda Spry Generation Z has been called ‘the sustainability generation’. Born between 1997 and 2013, 58 ...

Cosmetics wanted to capture that feeling in one playlist, so they commissioned 12 breakout-ready artists to create songs for ...

Betty Who, Black Gatsby, Mariangela, Charlotte Rose Benjamin and Olivia Reyes joined forces with e.l.f. for 'Get Ready With Music, The Album,' and while the group of artists couldn’t be more different ...

OAKLAND, Calif., October 15, 2024--e.l.f. Cosmetics, an e.l.f. Beauty (NYSE: ELF) brand, is proud to announce the full ...

TikTok is a beauty lover's paradise - it's a place to discover viral Amazon beauty products, keep tabs on the latest glam ...

And luckily, at the end of September, she posted a GRWM video full of Merit skin care and makeup products ... Though that may ...

Every artist loves a blank canvas, so it's no surprise that the makeup artist on the set of PEOPLE's "Meet the Disruptors" ...

Banks was the first African-American to walk in the VS show and her return marks a major page-turner for the brand’s revival.

When it comes to everyday makeup, I'm very much a less is more person. As someone who has suffered with adult acne in the ...

Along with coveted cleansers, serums, moisturizers, and more, the best skincare brands offer many effective treatments that make creating customized routines a no-brainer. With so many routine ...

The days of unimpressive drugstore skincare are behind us. These days, the best affordable skincare brands are stepping up formulations, innovation, and originality without sacrificing budget ...