A vision statement should be unique to a company, and a competitor or a company in an entirely different industry should not be able to use the same vision statement.

Think Company Vision Statements Are a Waste of Time? How Dunkin’ Donuts’ CEO Created a Plan to Recover From Disaster. Robert Rosenberg on how to begin with a vision and drill down into ...

A vision statement should have the ability to inspire and motivate others around a concept or idea. It can establish a benchmark, provide line of sight, direction, and where the organization wants ...

Most experts suggest that a business plan include a vision statement, a mission statement, and key objectives. Here's what you need to know about all three.

To create a marketing plan that delivers the lifestyle you want from your business, you need a clear vision of what your ideal lifestyle would be. Find out how to write one that spells out who you ...

As part of our leadership training at my company, we have to come up with our personal vision statement. <BR><BR>I am not a wordsmith.<BR><BR>So I need help. I assume most of you have had to do ...

Vision statements should be clear, compelling and time-bound, showing what you seek to be and by when. Otherwise, the vision remains just a dream. The mission statement is the company’s purpose — its ...

The following excerpt is from Riaz Khadem and Linda Khadem’s book Total Alignment. Buy it now from Amazon | Barnes & Noble | IndieBound or click here to buy it directly from us and SAVE 60% on ...

Mukesh Ambani speaks on Reliance Industries' impact-led philosophy, clarity in goals, and how having the right talent helps ...

Data by Lynette Ryals and Iain Davies; visualization by Open Click here for a larger image of the graphic. CEOs are investing more than ever in their sales forces, but results aren’t improving.