That is why the 'yellow sticker' section of UK supermarkets are so favoured. 'Yellow sticker' reductions refer to discounts applied to items nearing their expiration date, often found on items like ...

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Yellow fever, another dangerous disease transmitted by mosquito bites, remains a constant threat, especially considering Kenya is classified as an endemic zone.

Combined with increased cost-of-living pressures, the rush for yellow-sticker deals shows no sign of slowing and now shoppers know there's some clever colour science behind every bargain they grab.

Shoppers are only just discovering the clever psychological reason supermarkets use yellow for reduced-price stickers.

Money Tesco Tesco shoppers fume over big yellow sticker change across supermarket stores Tesco - alongside other major UK supermarket chains - reduces the price of its freshly baked pastries each ...

The Dixie Twin Drive-In is open again, with a colorful new sign after their famous older one was destroyed by heavy winds last October.

She added: "The yellow sticker ladies are out in full force!" The shopper took to social media with a basket full of bargain food to share what was going on at her local M&S.

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The Virginia Department of Motor Vehicles and the Virginia Department of Transportation have installed 300 bright yellow safety signs across Virginia’s rest stops, reminding drivers to put ...