Streamline campaign management with Google Ads scripts. Get insights, use cases, and practical tips for using automation to ...

You can now run controlled experiments to reallocate budget to Performance Max campaigns for optimized performance.

Google has updated one of its help documents to specifically say that ad scheduling isn't compatible campaigns that use Smart ...

GetYourGuide has sent new proposed advertising modules to the EC to enable Google to comply with the Digital Markets Act.

Amazon’s US advertising business, which is the third largest in the country behind Google and Meta, is getting even bigger.

In the dynamic world of digital marketing, Google Ads remain a cornerstone for businesses aiming to reach their target audience efficiently. However, a challenge that many marketers face is ad […] ...

An unusual coalition of the willing – senior execs from NBCUniversal, Fox Corp., Warner Bros. Discovery, DirecTV and Comcast ...

Forecasts powered by machine learning are proving to be faster and cheaper to produce than with conventional methods - and ...

When mods are too heavy-handed, users may go elsewhere seeking less censorship, and if there is a lack of moderation, well, ...

Don't skip our Similarweb vs Semrush duel if you're unsure which one to pick. Our duel holds the answers to Semrush vs ...

YouTube’s role within Alphabet is increasingly critical as Google faces antitrust lawsuits and AI rivals snap for a share of ...

Celebrity animal advocates including Ricky Gervais and Dame Judi Dench are calling for Sheffield residents to help them pressure the government on trophy hunting.