Goldfish crackers will temporarily be known as Chilean Sea Bass Crackers, the company announced Wednesday. The popular ...

Goldfish, the fish-shaped cheddar crackers made by Pepperidge Farm, has temporarily changed its name to Chilean Sea Bass in ...

NEW YORK — Goldfish crackers are synonymous with hungry kids, but the company is betting that a sophisticated name change could expand that audience.

In this week’s notable new products roundup, A-Sha expands its product collaboration with First We Feast’s Hot Ones, MiLa ...

Goldfish changed its name because adults have seemingly forgotten their roots — but it's only temporary. That's right.

In a limited-time promotion, Goldfish is rebranding their beloved cheddar crackers to “Chilean Sea Bass,” to illustrate that ...

Think Goldfish are just for kids? Well what about Chilean Sea Bass — and we're not talking about the swimming creatures. Here ...

The billion-dollar brand is one of the most successful in the portfolio of Camden-based Campbell Soup Co. The temporary name ...

Goldfish wants to appeal to adults, so the fish-shaped crackers brand is changing its name-- well, kind of. The popular snack ...

Goldfish is changing its name to "Chilean Sea Bass" for a limited time as a publicity stunt to appeal to adults.

It's part of a strategy to attract adults and reestablish its relevance amid a broader decline in snacking following a pandemic peak.

The popular snack crackers that kids love to devour will be getting a name change to show that the snacks can be for adults ...