A solid approach these days encompasses consistent and strategic social media outreach, proactive content marketing and creative guerilla tactics.

Check out Sue Mizera's blog on branding in B2B from what values to consider to planning and some top tips for CMO's ...

We’ll definitely do more consoles in the future, and other devices,” Microsoft Gaming CEO Phil Spencer told Rolling Stone in ...

“We’ll definitely do more consoles in the future,” Spencer confirmed, “and other devices”. “Other devices” may refer to the oft-reported Xbox handheld, which Spencer said earlier this week was in the ...

Travel is unpredictable, but travel insurance can help protect you and your finances. Here's everything travelers should know ...

A new bill going through the Maui County Council may one day prohibit the sale, distribution and marketing of flavored ...

Can the essence of marketing be captured in only a few well-chosen words? My personal favorite marketing definition is this: Marketing means solving customers' problems profitably. The virtues of this ...

A billboard in support of Utah’s lawsuit challenging federal control over Bureau of Land Management land in the state hangs ...

Definition: Marketing intelligence is the external data collected by a company about a specific market which it wishes to enter, to make decisions. It is the first set of data which the company ...

A Single Judge Bench of Justice Anil L. Pansare held that retention allowances paid to seasonal workers must be included in ...

Last December the Federal Communications Commission (FCC) adopted new rules aimed at closing the “lead generator loophole” in the Telephone ...