Deepinder Goyal’s online persona has helped Zomato beat rival Swiggy in the marketing race. But the strategy comes with ...

In the week following the election, more than 1 million mostly left-leaning people joined Bluesky, a social media network ...

The "Wicked" movie, which stars Cynthia Erivo and Ariana Grande, has launched a marketing blitz ahead of its release.

The social network’s business model isn’t reliant on ads. What does this mean for its long-term survival—and your hopes of ...

Luxury car maker Jaguar’s reinvention of its brand has been described online as a “disaster”. The British manufacturer ...

Abhishek Bachchan makes a powerful return to the big screen in I Want To Talk, directed by Shoojit Sircar. Inspired by ...

Gordon MacMillan thinks Bluesky is well placed to be the new Twitter, but it's still hard to leave Elon Musk's X.

How can you make your brand's Twitter presence more impactful? An infographic (below) from TrackMyHashtag, which was based on this post, looks at strategies for boosting your Twitter marketing.

SportsPro explains why an ‘Xodus’ is happening and what the implications could be for the sports industry as users flock to ...

Jaguar holds a reputation for targeting male car drivers — and ones with plenty of money. For instance, the company's "Good ...

Khabonina Qubeka confused people with her marketing style after advertising her wellness products. Some understood the ...

Jaguar's controversial rebrand has not been far from the headlines in the last few days, with commentators slating the move ...