Taco Bell and KFC’s Owner Says AI-Driven Marketing Is Boosting Purchases
Yum Brands, the owner of fast-food giants Taco Bell, Pizza Hut and KFC, says new pilots of AI-driven marketing campaigns are ...
Taco Bell CEO says avoiding this mistake sets successful people apart from most: You have to ask the ‘right questions'
When Sean Tresvant became Taco Bell’s CEO, he heard a piece of advice that stuck with him — and helped him quickly adapt to ...
Taco Bell owner sees AI-ad boost
The fast-food giant's initial tests of "personalized AI-driven marketing" have led to major gains in consumer engagement and ...