We believe that Chipotle Mexican Grill stock (NYSE: CMG) is a better pick than its industry peer – Yum! Brands (NYSE: YUM).

The BBC's international business correspondent Theo Leggett considers the changing fortunes of Jaguar, as it embarks on a ...

Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success ...

The Six Nations competition has a new logo as part of a 'reimagined brand identity' but fans have ridiculed the new design ...

One thing they agreed on: It's a radical change for a legacy brand. The high-end British carmaker ... It included a new typeface for its logo, a redesigned leaping-jaguar mark, and a colorful ...

For small restaurants without huge marketing budgets or the funds to hire a PR company, selling branded merchandise ...

And it's not because the football team has me wishing for "The Way We Were." I am talking about the efforts of UC to rain on ...

A rebrand is coming to Durty Nellie’s, and it’s pure retro. “Nellie’s is returning to its roots and bringing back old ...

Vintage Brand acknowledged it did not have a license to use any of Penn State’s trademarks, but instead unsuccessfully argued its merchandise used logos and images that are in the public domain and ...

YEAH, MANY AROUND THE NFL DIDN’T EXPECT BELICHICK TO STAY OUT OF THE GAME TOO LONG. HE WAS CLOSE ENOUGH, THOUGH THIS PAST ...

Jaguar's rebranding marks a radical identity shift for the carmaker. One ad expert called it "bonkers." Others said it was a ...