Video games and cartoon images are among marketing techniques to get kids to try vaping. Maine has tried twice in recent ...

A2 Milk has built a brand that we expect to protect economic profits for years to come. China is the key battleground. A2's future growth relies heavily on further successful penetration of the ...

Publicis Sapient is partnering with Google Cloud “to rapidly increase adoption of generative AI and scale Google’s technology to enterprise customers”.The announcement:Publicis Sapient, a digital ...

Full Truck Alliance Co. Ltd. (NYSE: YMM) Q3 2024 Earnings Call Transcript November 20, 2024 Full Truck Alliance Co. Ltd.

With an increasing number of Chinese companies eager to expand their global footprint, LinkedIn, a California-based professional networking platform provider, will offer more tailored solutions to ...

From automated playout to cloud-based content delivery, broadcasters are radically transforming how they manage and ... Read More ...

Open house sign-in sheets aren't just pen & paper anymore. Digital tools help you capture leads & sync with your database for easy follow-up.

Whether you’re new to the field or aiming to climb higher, PMA provides the knowledge and network you need to thrive. Are you ready to shape the future of product marketing? Click "Learn More ...

An internal launch signals to your people that their opinions matter, and it turns a major brand shift from something that’s happening to them to something that’s happening with and for them. For ...

3.Little or no competition. It is hoped, though not always the case, that there will be little competition for a new product. 4.Demand needs creating. Marketing is particularly important to create ...

India’s drug regulator has updated guidelines for reporting adverse effects of experimental drugs, requiring serious ...

Nidhi Rastogi, marketing director of UNIQLO India, speaks about the brand’s positioning e-commerce strategy, its positioning in India, and expansion plans.