Ohio State is one of college football's historic powers. But what exactly is a buckeye? Here's an explanation of the football ...

A licensing controversy is brewing between the University of Cincinnati and Cheatham Middle School over unauthorized ...

A middle school in Tennessee must choose a new mascot after the district’s athletic department said it received a ...

The iconic Texas gas station mascot, Buc-ee's, known for its beaver logo, is facing a wave of imitators just across the ...

“In short, we assist our client institutions in managing their brands, which includes use of university names, logos, colors, slogans, mascots and ... s C-Paw design and Bearcats name, both ...

Cheatham Middle School is undergoing a rebranding after the Cheatham County School District was informed in late October that it can no longer use the "Bearcats" mascot.

A licensing controversy is brewing between the University of Cincinnati and Cheatham Middle School over unauthorized ...

The Salt Lake Bees have unveiled their new logos, jerseys, and apparel for the upcoming 2025 season.In addition to the ...

Tennessee's Cheatham Middle School must rebrand after the University of Cincinnati's cease-and-desist over the 'Bearcats' ...

Cheatham County officials have asked the public to weigh in on which of the many proposed designs “deserves strong ...

Who? Gerry McGovern, the designer and current chief creative officer of Jaguar, the British luxury car company that merged ...