CONCORD, N.C. – Beginning this season, leading machine tool manufacturer Cincinnati Inc. will grow its Hendrick Motorsports ...

Cincinnati Inc., which has served as a partner of Hendrick Motorsports since the 2019 season, when the company reached a ...

As the official 2025 NASCAR Cup Series season is just a week away, Hendrick Motorsports (HMS) has announced two primary sponsors for William Byron’s #24 car as a part of a multi-race deal for ...

Ware explains how RWR survives NASCAR's competitive sponsorship market by leveraging partnerships across multiple motorsports ...

Byron has been in Gordon’s old No. 24 Hendrick car since ... awesome sponsors. And it’s starting to all come together, and we’re really getting a personality to our team.” That personality includes ...

Chip Ganassi said his team is unlikely to run an extra Indy 500 car this year ... one-off entries for Kyle Larson (Arrow McLaren/Hendrick Motorsports), Ed Carpenter (Ed Carpenter Racing) and ...

Cadillac’s Formula 1 team has received official approval to join the grid in 2026 and its owners insist the team will be ...

When Jimmie Johnson hung up his full-time driver's helmet, many expected the seven-time champion to ease into retirement. The ...

Coca-Cola took over as the primary sponsor for Chase Elliott's car at Richmond Raceway in 2024, and from 2025 until 2027, Amazon Prime Video has partnered with Hendrick Motorsports for the No. 9 ...

The win gave Hendrick ... sponsors. And it’s starting to all come together, and we’re really getting a personality to our team.” That personality includes winning at the World Center of Racing.