Wondering why your smart TV has so many ads? Manufacturers are struggling to make money on hardware
If you've been thinking that your smart TV is awfully keen on showing you ads, you're not imagining it. The TV market is ...
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Google TV ads have giant QR codes now [Gallery]
A new ad format on Google TV shows gigantic QR codes on the homescreen to allow users to scan advertiser links.
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Warner Bros. Discovery Introduces Shop With Max and Moments
Shop with Max and Moments are two dynamic solutions that exemplify how Warner Bros. Discovery is accelerating and delivering ...
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BIA: Streaming To Fuel Local TV Advertising In ’25
The future of local advertising, shifts in ad spending patterns, key business categories investing in local television, and the prospects of mergers and acquisitions in the broadcast industry in 2025 ...
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Local TV Advertising Poised For Growth In 2025, Led by Legal & Auto
BIA’s CEO Tom Buono addresses key projections, trends and M&A opportunities for local television at TVB Conference. The post appeared first on TV News Check. The post Local TV Advertising Poised For ...
An ad giant wants to run your next TV’s operating system
The Trade Desk, which was founded in 2009 and sells one of the world's most popular demand-side platforms (that enables ...
Warner Bros. Discovery Taps A.I. to Create Ads That Ask Viewers to Shop for Products Similar to Ones in Their Favorites Shows
Warner Bros. Discovery unveils new ad formats for Max that spur subscribers to shop for products similar to the ones spotted in movies and shows ...
Inside Disney, Roku and other streamers’ strategies to attract new advertisers to TV with self-serve platforms
Brands such as Backbone, which created a gaming controller that attaches to smartphones, and Kencko, a maker of instant ...