Johnson City is where a creative, energetic man dove into the unruly soft drink industry and helped usher in two iconic ...

Diet Coke contains significantly more caffeine than regular Coca-Cola. However, the caffeine in this drink isn't just there ...

One of my patients was diagnosed with prediabetes and was having trouble managing his blood sugar levels because he had been dependent on a carbohydrate-heavy diet for long and was wondering how to ...

Business Impact: Sales exploded. By untethering from its regional roots, Mountain Dew could now compete nationally. The product's high caffeine content was repositioned from “hillbilly energy” to ...

Classic Highway, a band from Boone, is putting on a free show at Sugar Mountain Resort (1009 Sugar Mountain Dr.) on Saturday, Feb. 22 from 4 to 6 p.m. Classic Highway is a “classic rock, soul, 60’s-70 ...

Seal, known for hit songs like "Kiss from a Rose" and "Crazy," is bringing new meaning to his name this year in a Mountain Dew Super Bowl ad, revealed exclusively on TODAY Feb. 5. The "Kiss from a ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 7 hours ago By Adrianne Pasquarelli - 10 hours 34 min ago By Tim Nudd - 11 hours 53 min ago By Tom Wormald - 14 ...

For the second consecutive year, Mountain Dew Baja Blast will take center stage on Super Bowl Sunday, for a simple reason: Upside. “Ninety percent of Americans still haven’t tried it,” says ...

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