As with many previous Apple Store openings, the Umeda launch is accompanied by exclusive visuals inspired by the local ...

Their attempt at a modern and progressive rebrand stands in contrast to Jaguar, which retired its jaguar logo last year for a ...

The word's most iconic logos come with their own stories and facts, meaning they're perfect for trivia. We've covered tons of ...

Some organizations, however, see them as a chance to get creative. Consider Disney, which calls its theme park workers “cast members” and its engineers and multimedia experts “imagineers.” ...

In recent years, a brand's core is no longer just about logo or ad campaigns. Instead, it's critically defined by all its ...