If you haven't been paying attention over the past few weeks, Tyler, The Creator has been putting on a masterclass on ...

Many of the tools in the core marketing tool kit can be game-changing when put in the hands of our HR colleagues.

What is an Xbox? It's a pretty straightforward question, right? I'd define it as a custom piece of gaming technology, ...

It appears the marketing world has a new toy ... next-gen platforms simply must have a data science capability at their core. They need to be able to collect, collate, and harmonise data ...

By prioritising an agile R&D structure, companies can quickly adapt and build solutions for different sectors, says Andrea ...

Learn what a decentralized Mixture of Experts (MoE) is and how it works to optimize complex data processing by distributing ...

If you found yourself travelling the byways of Northern England in the late 19th century you might have passed him. Wrapped ...

LinkedIn's Jessica Machalani speaks to Campaign Middle East about challenges facing marketers around ad effectiveness.

AI promises big wins, but tools alone won’t get you there. It’s your team’s skills and adaptability that truly unlock AI’s ...

Authentic marketing is key to brand loyalty. When investing in a company’s products or services, consumers act under the assumption that their needs will be met as advertised. To build trust, ...

He’s a trailblazer in law firm marketing and litigation PR ... His Career from Advertising to PR From the early stages of his career, Aman has embodied the core principles of the "2 Ps of PR": ...