A weaker American currency failed to support the local unit as a sell-off in the domestic equity market hit the sentiment ...

The Trevor Project has released one of the first reports to capture the strain of anti-trans political messages on LGBTQ+ ...

U.K. gross domestic product data for January are due Friday, March 14 and come after unexpectedly strong GDP for December. Investec economist Philip Shaw said the data could continue to be solid, but ...

“Tariq Khatri’s world record proves that data-driven marketing can rewrite the rules of digital engagement. The future of ...

Despite global market turbulence following US trade tariffs, South Africa's currency and stock market demonstrate remarkable ...

Your resumé is the first step in regaining your next position is a tumultuous job market. Here are key ingredients to make ...

What Happened: According to the EMARKETER’s research, Reddit’s ad revenue will see a year-over-year increase of more than 30% this year. TikTok and Instagram trail behind Reddit, with their ad ...

Nearly 9 out of 10 US households own a Smart TV, allowing access to a wide variety of streaming content and services. Not surprisingly, Connected TV (CTV) advertising is gaining remarkable momentum ...

Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the journal Marketing Science ...

Industry leaders discuss the latest initiatives to drive a company's success in today's competitive marketplace.

By hyper-focusing on ROAS rather than ROI, a marketer assumes all of its conversions are the result of paid media, which isn’t the case.

Reels and 4:5 in-feed video ads, optimizing safe zones, and using creative variations to drive better engagement.