Hyundai Mobis kind of stole the show at CES 2025 with the debut of the world’s first full-windshield holographic display, seamlessly integrated into Kia’s EV9.

CES overtook Detroit as the first auto show of the year for a number of reasons. One is that, put simply, winter is milder in Nevada than in Michigan. But on a secondary level, CES rose to prominence in an era when the future was marketed as being electric and autonomous,

The annual tech trade show in Las Vegas previewed new driving enhancements that aim to “make life on board more comfortable.”