KPIs are not ROI, and in search and digital marketing, we need to bridge the gap between our KPIs and business outcomes.

Google's new collaboration with location intelligence company Esri will upgrade mapping software with greater detail and ...

ProStar continues to forge strategic alliances with industry leaders across complementary sectors, including software service providers and equipment manufacturers. By integrating the world’s ...

At its 2025 Partner Conference, Esri —the global leader in location intelligence—announced a collaboration with Google Maps Platform. Enabling users to create highly detailed and visually immersive 3D ...

From the new Business Suite to the Business Data Cloud and the AI apps, everything is to be pre-configured in the cloud.

Increased Budgets: 75% of B2B marketers plan to increase their marketing automation budgets in 2025, reflecting a growing understanding of its competitive advantage.

Broadcom’s CIO explains how his organization has consolidated the data analytics needs of 26 different business units, including VMware onto a single platform and what other organizations can learn ...

Getting to Know Mobile GIS is available in paperback (ISBN: 9781589488076, US$79.99) and as an ebook (ISBN: 9781589488083, US ...

On top of these you can add features such as GPS and maps, image capture ... The main focus of Appian's app development software is enterprise apps for business, to optimize processes using ...

That degree of innovation is what makes 2025 an exciting year for the surveillance camera industry. Propelled by the growing integration of hardware and software and the growth of AI-enabled solutions ...

Danish perfusion imaging specialist Cercare Medical has completed a €7.4m ($7.7m) funding round to expand operations into new ...

We list the best project management software, to make it simple and easy ... Step up to the Premium, Business, or Enterprise tiers and you unlock additional features, as well as administration ...