Writing a book is a significant undertaking, but the brand-building benefits are immense. By sharing your knowledge and ...

Matthew Egorov’s image-first publication, ‘The Book,’ challenges the status quo in fashion publishing by prioritizing ...

Modern companies are trying to meet “green” requirements, thus fulfilling their social responsibility. The transition to ...

Even the most freewheeling advertising creative is limited by the constraints of budget, client, and physics. But what do ...

In January 2020, when I told the Post-Dispatch book editor that I had just joined a third book club, she thought it might ...

Equally suggestive are moments in Brand’s book when she shows us how a passage ostensibly not about the violence of colonialism is in fact a barely conscious acknowledgment of it. Reading ...

5. Show your true colors. Mistakes and crises are a golden loyalty opportunity. We are apt to forgive when we feel empathy for an offending partner. Customers watch and judge whether people or profits ...

These eight titles are some of the best the true-crime genre has to offer.

Hayden posted about this only after getting the book, she noted, so as to not add to her competition even more ... Most interest in Stewart’s books comes from young people, as well as the 55+ ...

Glory Edim's 'Gather Me' traces the dramatic arc of her life as well as her discovery of Maya Angelou, James Baldwin, Toni ...

Bookstores say customers love “Blind Date With a Book,” which masks a book’s real cover and lets readers discover what’s ...

"Martha Stewart created a brand empire that redefined the domestic lifestyle, monetized it and paved the way . . ." ...