“I’ve always said I want to sell a million cookbooks. That was my goal,” she told People. ”I was posting my recipes, then somebody commented that I needed to aim higher. They said, ‘Betty Crocker sold ...

I was posting my recipes, then somebody commented that I needed to aim higher. They said, ‘Betty Crocker sold 63 million cookbooks to date.’ So I thought that should be the new goal." ...

Most people associate the name and brand of Betty Crocker with baking mixes and recipe ... Jelly Belly makes a flavor mix of its beloved jelly beans called "Soda Pop Shoppe" which contains such ...

When promoting her cookbook, Rachel Carlisle had to think out of the box Rachel Carlisle wanted to find a new way to promote her cookbook She paid $250 for a digital billboard in Times Square that ...

Some of the best recipes I've ever run across have come from Betty Crocker cookbooks. I remember learning how to bake cakes, desserts, and meals out of my Mom's big red Betty Crocker Cookbook, which ...