A new ad format on Google TV shows gigantic QR codes on the homescreen to allow users to scan advertiser links.

Interactive ads transform passive readers into active participants, blending nostalgia with innovation. Far from static ...

Motorists in Wakefield have been urged to stay vigilant after fake QR codes were spotted on parking signs. The fraudulent ...

Warner Bros. Discovery is adding some new commercial concepts to ad-supported Max that could turn the streaming hub into a ...

Black Friday is fast approaching, and shoppers are gearing up. The National Retail Federation expects more than 183 million ...

Fubo's new interactive ad formats are 100% addressable and measurable. Advertisers can glean engagement metrics such as the ...

Cadbury’s ‘Secret Santa’ ad is performing best for brand difference and meaningfulness, according to new data from Kantar.

After declining in popularity for a time, QR codes are back, offering a seamless bridge between physical and digital ...

FuboTV (FUBO) announced the availability of four new interactive Connected TV ad formats to further drive audience ad engagement. The ...

QR codes enable brands to streamline transactions, provide instant product information and cultivate deeper customer ...