Justin Bieber has a new gig, and a new tour sponsor — the Adidas NEO label. The singer is the new "brand ambassador" for the line, the company announced today, having signed the singer to a two ...

Ever wonder what Selena Gomez is up to when she's not hanging with Kendall and Kylie Jenner at Coachella?Turns out, she's collaborating with adidas NEO on ultra-cool clothing and kicks. Her summer ...

Adidas introduces clothing line targeting teen women athletes. Updated: Aug. 03, 2015, 10:00 a.m. ... "Adidas has had success with the Neo line fronted by Selena Gomez, ...

HERZOGENAURACH, GERMANY--(Marketwire - Oct 17, 2012) - adidas NEO Label has appointed global phenomenon and POP/R&B superstar Justin Bieber as its style icon. As NEO''s new global style icon ...

In a show for the digital age, Selena Gomez crowdsourced her entire Adidas NEO label presentation. ... and then shop a few of the pieces available right now. Source: Getty / Joe Kohen.

Adidas is celebrating the release with a video featuring Selena giving us a serious case of wardrobe envy (thankfully, it’s only temporary, because we can shop the collection today!).

And if you want in on Bieber's swagtastic style, all you have to do is scroll over the star's NEO duds for the chance to shop his style. And with his shoes starting at $55, we'd say said style is ...

The teen star shows his guns in a new ad campaign Alex Apatoff is the Executive Editor of PEOPLE Digital. She has worked at the brand since 2010, first on the style and beauty team and now in a ...

He was one of the most successful spokesmodels for the sports brand's clothing line. And after a two year contract, Justin Bieber finished his partnership with Adidas NEO. The 20-year-old pop star ...

Nike and Adidas have outperformed the other apparel, particularly, footwear companies in the past few years and we expect this trend to continue over the foreseeable future. Per Trefis, Nike is ...

1. by Brendan Dunne. adidas is hoping to emulate the "fast fashion" model of stores like H&M and Zara in order to up its speed in bringing products to market.. This goal of being faster to react ...