IRVINE, Calif.—Viant Technology said it has expanded its agreement with Disney Advertising that’s focused on making premium ...

NFL will account for 69% of all national TV spending over the four-day holiday weekend, according to Guideline ...

NEW YORK —Vizio’s Inscape, a smart-TV data provider, and EDO said they have extended their longstanding data partnership.

AI-driven real-time software opens new doors in live news and sports production The software enables seamless integration of ...

The two new ad offerings, Shop with Max and Moments, will allow viewers to go from watching content to purchasing products ...

The National Association of Broadcasters has opened nominations for the 2025 NAB Technology Awards, recognizing excellence in ...

WASHINGTON —Federal Communications Commission chair Jessica Rosenworcel said she intends to leave the agency on Jan. 20, when ...

BIA’s local television advertising forecast— which rolls up linear TV, TV Digital, and connected TV (CTV)/over-the-Top ...

Cataldo was hired in 2017 as the director of business development at the Society of Motion Pictures and Television Engineers ...

Hearst Television has promoted David Callahan to the corporate role of director, broadcast information technology. He had ...

Zvika Netter, CEO and founder of Innovid, will lead the combined ad tech organization as CEO, reporting to Bill Wise, co-founder and CEO of Mediaocean. Grant Parker, who currently runs Flashtalking, ...

PHILADELPHIA and REDWOOD CITY, Calif.—Xumo, the streaming platform joint venture of Comcast and Charter Communications, has reached an agreement to make its premium ad inventory programmatically ...