Toyota, SEMA

Is Toyota’s New Land Cruiser Concept Secretly a Preview of the Next FJ Cruiser?
Making its debut at the 2024 SEMA Show in Las Vegas, the Land Cruiser ROX — which stands for Recreation Open eXperience — uses the current Toyota Land Cruiser 250 as its base but draws inspo from the open-top FJ40 Land Cruisers of the ’60s and ’70s.
Toyota's Open-Air Land Cruiser Concept Is an Incredible SEMA One-Off
With help from Toyota's Calty Design Studio in Ann Arbor, Michigan, and a focus on structural rigidity front of mind, the automaker set off to build an open-air concept version — one that pays homage to the FJ40 generation of Land Cruisers, which were available in roofless form.
Toyota Turned The New Land Cruiser Into A Short-Bed Pickup With A Convertible Roof For SEMA
Toyota is fully embracing its off-road heritage with its concepts at the 2024 SEMA show. After showing off its 4Runner TRD Surf concept last week, Toyota detailed a second open air off-roader concept for SEMA that’s based on the new Land Cruiser. Like the 4Runner Surf, this concept draws from the Land Cruiser’s heritage for inspiration.
This New Toyota Land Cruiser Concept Is an Open-Top Ode to Off-Roading
Toyota just unveiled an open-air truck concept based on the current-generation Land Cruiser that it is bringing to this year's SEMA show in Las Vegas.
‘Taco Tuesday’: Part ’59 Land Cruiser Pickup, Part Supercharged Tacoma, All Toyota
Vintage style meets modern capability in Proffitt's 1959 Toyota Land Cruiser FJ28 pickup restomod, which just debuted at the SEMA Show.
Toyota Land Cruiser Rox concept revealed with a soft top
Toyota will showcase a unique concept based on the Land Cruiser 250 that will debut at the SEMA Show 2024 (Specialty Equipment Market Association Show), which takes place every year in Las Vegas, USA.
Toyota’s wild new ROX concept: A rugged, open-air Land Cruiser
Toyota’s ROX Concept debuts at the SEMA Show with an open-air design inspired by the Land Cruiser’s rugged past.
Toyota Built A Convertible Land Cruiser For Your Wildest Overlanding Dreams
If you ever wondered what a modern Toyota Land Cruiser convertible would be like, wonder no more, as the company created its own concept for SEMA, called the "ROX." Abbreviated for "Recreation Open eXperience" concept,
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5,000-mile ‘absurd original condition’ 1978 Toyota Land Cruiser for sale
What would you pay for the most perfect Toyota Land Cruiser FJ40 in the world? Not a nut-and-bolt restoration, not a customized one, but a factory original 1978 FJ40 that's spent all of its life ...
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Toyota Land Cruiser FJ40 Restored And Modified To Perfection By Icon
It's a restored and modified Toyota FJ40 Land Cruiser – a 1971 model and is painted in Rocky Mountain gray, the original color that Icon used for its first-ever FJ restoration. The video ...
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This Tesla-Motor Toyota Land Cruiser FJ Looks Great But Costs $292,000
and that’s precisely where this EV-converted classic Toyota Land Cruiser falls. While you can get an old combustion car to run on electrons for a few thousand bucks, having one completely ...
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Icon, Mattel speak on FJ40 trademark claims
Icon's lawyers had been quick to point out that the Hot Wheels toy looked more like an Icon FJ40 than the original Toyota Land Cruiser, and laid out a litany of 13 similarities between the ...
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Toyota Whipping Up an Open-Air, Retro-Inspired Land Cruiser One-Off
The Toyota Land Cruiser has long served as ... an open-air concept version — one that pays homage to the FJ40 generation of Land Cruisers, which were available in roofless form.
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Toyota Land Cruiser
The verdict: Though it doesn’t possess the same hewn-from-granite character as its predecessor, the all-new 2024 Toyota Land Cruiser will ... s loss of the venerable FJ40 in 1983, the Japanese ...
Striking, Venture-Worthy Toyota Land Cruiser Excels On Pavement, Too
The new Land Cruiser is the beneficiary of Toyota's strategy to focus on its SUV lineup and stick with its commitment to ...