The tri-color badge is an iconic part of Toyota's off-road vehicles, but it's actually got a deeper meaning tied to the ...

What's in a name? In the case of Toyota, the answer includes both family pride and Japanese culture. And the company's logo ...

There are many brands that we car enthusiasts think of as being primarily for us despite the fact they also have some fairly ...

Toyota hired California-based Molly Designs, renowned for creating signature brand colors like Kawasaki Green and Yamaha ...