Smart innovators find... For those trying to make their Web sites profitable in the lean years, Internet marketing sage Seth Godin, author of Unleashing the Ideavirus, has written a practical ...

Seth Godin is the author of 18 books. He’s also the founder of the online workshops altMBA and The Marketing Seminar. Godin has founded several companies, including Yoyodyne and Squidoo.

“For sale: baby shoes, never worn.” In marketing, Seth Godin takes “Less is more” to a whole new level. Seth Godin says it in lesser words, with more clarity than any other marketer would ...

Branding marketing campaigns create brand awareness and encourage ... "Every interaction, in any form, is branding," according to Seth Godin. It's impossible to have a strong brand identity without a ...