Moving on from Ferrari in 1979, Heuer turned to McLaren, a partnership that would become one of the longest in F1 history.

The famous Swiss luxury brand will become Formula One's Official Timekeeper once more next year, continuing its long, storied ...

TAG Heuer will be the Official Timekeeper of Formula 1 in 2025 ✓ Jorg takes a closer look at the history of TAG Heuer and F1 ...

Over the summer, it was reported that the Swiss watchmaker was gunning to become the motor-racing competition’s official ...

Tag Heuer will replace Rolex as Formula One's official timekeeper this season as part of a new 10-year partnership with ...

Ahead of the 75th season of Formula One, the sport has announced the departure of one of its global partners, Rolex which will be replaced by another luxury watch brand, TAG Heuer.

Formula 1 is celebrating the return of an iconic sponsorship to its partner portfolio ahead of the F1 2025 season. TAG Heuer ...

TAG Heuer will take the wheel to become Formula 1's official timekeeper again starting in 2025, marking the end of the ...

TAG Heuer continues its unrivalled relationship with Formula 1, becoming the sport's Official Timekeeper in 2025 (again).

It has been more than 55 years since TAG Heuer first slapped its logo across the hood of Jo Siffert’s Lotus 49B, but finally, ...

As Domenicali mentioned, TAG Heuer has a storied past with the auto racing sport ever since its logo appeared on the back of an F1 car in 1969 and became the first luxury brand to sponsor a team ...

As Formula 1 celebrates its 75th Anniversary and the sport’s 10-year partnership with LVMH begins, the luxury watch brand, ...