Customer experience, or CX, has become the focus of much corporate attention, but it’s still rare to see it directly related to supply chain operations in B2B commerce. It’s critical to keep the ...

As supply chain management increasingly integrates advanced ... By systematically building and managing a stakeholder network, customer fulfillment leaders can secure their role as value drivers, ...

This siloed approach is anthemic to balanced supply chain management. Such an approach ... not all customers are equally important. The value proposition identifies how the firm will service the key ...