Gold surge pushes Rolex watch prices

Rolex quietly raises prices more than 8% after gold bashes through new records
Rolex implemented its annual price hike on Jan. 1, which saw the tag on some white, yellow, and Everose gold watches in its collection rise more than 8%. The change comes after a record-breaking year for gold,
Rolex Hikes Watch Prices by as Much as 8% After Gold Surges
Rolex SA, the biggest luxury Swiss watch brand, raised prices on some of its most popular models after gold values surged in 2024.
Rolex watch prices are through the roof this year. Thank surging gold costs
Rolex watches, which aren’t known for their affordability, are getting even more expensive this year with the soaring price of gold to blame. Prices on some of the Swiss company’s gold watches ...
Rolex’s Gold Watches Just Got More Expensive
As the precious metal continues to rise in value, the Crown has adjusted the retail pricing of its gold timekeepers accordingly.
Rolex hikes prices for gold watches
Rolex has hiked prices by up to 15% in a new year adjustment driven by rising costs, particularly for gold. For Swiss manufacturers, the price of gold rose by 33% in 2024 from around CHF 1,750 per ounce at the start of the year to CHF 2,
You'll need to pay more for a Rolex—blame gold prices!
Rolex has a history of annual price hikes, with the increasing cost of gold being a major factor in its strategy. Just in 2024, the skyrocketing gold prices resulted in two price hikes for Rolex's gold watches.
Rolex Raises Watch Prices in the US and UK for 2025
Another popular Rolex reference, the Daytona, went from $15,100 USD in 2024 to $15,500 USD for its steel and Oyster bracelet option — a noticeable increase of $400 USD (around 2.6%). A similar change is also reflected in the UK market, with the same reference now retailing at £13,600 GBP, which is 3% more than its £13,200 GBP price tag in 2024.
Rolex rings in New Year with price hikes as gold surges
In a move reflecting the surging value of gold, Rolex SA, the titan of Swiss luxury watchmaking, has initiated a significant price increase on some of its most sought-after timepieces. This adjustment,
Rolex retail prices jump in 2025 as used prices continue to tumble
You could be paying more for a new Rolex watch at an authorized dealer in 2025 after used Rolex prices continued falling last ...
Explained: Why are Rolex watches becoming even more expensive in 2025?
Rolex has kicked off 2025 with significant price increases, particularly for its gold models, driven by a 27 per cent surge in gold prices last year. With some timepieces now costing up to 14 per cent ...
Buying a Rolex watch just got more expensive
The price of Rolex watches increased by up to 8% on January 1, as the price of gold continues to surge.