Orange has long been a popular color in Eastern cultures, but with globalization, it is gaining popularity in the West – for many reasons.

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Dayna predicted the popularity of terracotta back in December when she declared it as Etsy’s 2019 color of the year.Since then, Etsy has seen more than 198,000 searches for burnt orange products.

“Orange is a tough color to wear,” Farel said. For redheads, it can be a natural choice, but for everyone else, Farel said it’s all about choosing the best possible shade.

Orange has long been a popular color in Eastern cultures, but with globalization, it is gaining popularity in the West – for many reasons.