The Olympic brand is then judged by how well it ... Judging by the reaction to date, the Paris 2024 brand has been a huge success, reminding a post-COVID world of the global visual spectacle ...
Yet the Paris over which the Olympic flame rose bore little resemblance ... a sensitive continuity shimmering with a constellation of signs caught on the fly: branding for mundane franchises ...
NBCU Wins Gold for Best Digital Offer (Web and App) for NBCOlympics.com and Peacock, Best Director, and Best Social Media ...
The U.S. Olympic and Paralympic Museum (USOPM) have some new hardware to add to the collection. Now on display are the gold, silver and bronze medals and the torch from the 2024 Paris Games.