We could very well be entering the Golden Age for the Dallas Mavericks logo thanks to 23-year-old superstar Luka Doncic — a player who should dominate the NBA for the next decade if not longer.

NBA fans were surprised to hear that All-Star guard Trae Young could leave Adidas and join a different brand. During the Atlanta Hawks' first team practice, Young wore a pair of ANTA shoes despite ...

Boston Celtics star Jaylen Brown wasn't selected to suit up for Team USA in the 2024 Paris Olympics this past summer. Still, ...

Sixers guard Tyrese Maxey has taken one more step towards NBA superstar status. Once players hit a certain status, they get a signature logo from their shoe ...

Nike and the NBA struck a deal in 2015 that brought the sportswear brand in as the jersey sponsor for the NBA starting with the 2017-18 season. The eight-year deal was reported to be worth $1 billion.

The Celtics will enter the season as the defending champions and the team with the highest championships in NBA history ...

As fans eagerly anticipated seeing their favorite team on the court, the 31-year-old NBA player arrived with an eye-catching ...

The newest Nike LeBron 22 "Monopoly" will release next month! Check our Sneakers news for more upcoming releases and breaking ...

The NBA and WNBA logos are turning pink for Breast Cancer ... along with NBA and WNBA players sharing how the disease has impacted them. The special will provide insights on who should consider ...

As he enters his senior season at Highland School in Virginia, class of 2025 5-star prospect Nate Ament landed a major NIL ...

The collaboration includes Jill's sherpas featuring the NBA and WNBA logos turned pink ... NBA and WNBA players speaking out about how the disease has affected them, and more information on ...

(JTA) — When the NBA season tips off on Tuesday, there will be three Jewish players taking the court — the same trio who were in the league last year — though one is still finding out where ...