The milk the consumer gets is, in my eyes, pretty unpleasant -- not what I think milk should be." In 2007, when he first began, Hook sold 12 pints a week; now he sells 6,000 a week.

Moo cows, moo problems. March 16, 2012, 6:15 PM EDT. ... When he refuses, the cows go on strike and refuse to give milk. After tense negotiations a compromise is reached ...

Company is making ‘milk without the moo’ Since it’s made with milk’s essential proteins, Perfect Day’s product is just as nutritious as milk from cows, similar in taste and texture, and ...

In 2013, MOO was recognized with a Whole Foods Local Supplier of the Year Award and the Cornucopia Institute’s 5-Cow rating, the highest quality ranking for organic milk.