Russell Wager, vice president of marketing at Mazda North American Operations, said in the announcement of the new campaign. However, Zoom-Zoom isn't entirely dead, and the words still appear in ...

The multi-faceted "Sustainable Zoom-Zoom" campaign fits in things like the Japan-only Smart Idling Stop System, hydrogen, rotary engines (c'mon, it's Mazda) and E85 into one name.

Mazda may have revived their iconic Zoom-Zoom tagline for some markets, but North America won’t be one of them. Instead, they’re moving into a new direction with their “Move and Be Moved” campaign.

Mazda Australia is reinvigorating its iconic ‘Zoom Zoom’ brand proposition with a high-impact Out of Home (OOH) campaign at Sydney’s newly launched Martin Place Retail precinct. As the ...